Tuesday, June 23, 2015

Tourism in Italy

With more than 47.7 million tourists a year (2013), Italy is the fifth highest tourist earner,[1] and fifth most visited country in the world, behind France (84.7 million (2013)), United States (69.8 million (2013)), Spain (60.7 million (2013)) and China (55.3 million (2013)). People mainly visit Italy for its rich art, cuisine, history, fashion and culture, its beautiful coastline and beaches, its mountains, and priceless ancient monuments. Italy also contains more World Heritage Sites than any other country in the world. Tourism is one of Italy's fastest growing and most profitable industrial sectors, with an estimated revenue of €136.1 billion. People have visited Italy for centuries, yet the first to visit the peninsula for touristic reasons were aristocrats during the Grand Tour, beginning in the late 17th century, and flourishing in the 18th century. Rome, as the capital of the powerful and influential Roman Empire, attracted thousands to the city and country from all over the empire, which included most of the Mediterranean, Northern Africa, mainland Great Britain (England) and the parts of the Middle East. Traders and merchants came to Italy from several different parts of the world. Islands such as Capri became popular in the late 14th century and first decade of the 19th century When the empire fell in 476 AD, Rome was no longer the epicentre of European politics and culture; on the other hand, it was the base of the papacy, which then governed the growing Christian religion, meaning that Rome remained one of Europe's major places of pilgrimage. Pilgrims, for centuries and still today, would come to the city, and that would have been the early equivalent of "tourism" or "religious tourism". The trade empires of Venice, Pisa and Genoa meant that several traders, businessmen and merchants from all over the world would also regularly come to Italy. In the 16th and early 17th century, with the height of the Renaissance, several students came to Italy to study Italian architecture, such as Inigo Jones.

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